Lincoln, NE – HTI Plastics is pleased to announce the recent promotion of John Eby from Marketing Manager to Director of Sales and Marketing. John has been with PCE, Inc for just over four years. During his time with PCE he oversaw the redevelopment of the plastic division websites, and developed a comprehensive marketing strategy which helped to grow and strengthen the brand and reach of all three plastics division companies.
John will continue to oversee all functions of the marketing department, and now oversee the sales department as well. In his new role he will be tasked with developing and executing a clearly defined marketing, communications, and sales plan in a manner that supports consistent business growth and enhances brand equity and awareness.
“John has done a great job taking our marketing efforts to a new level over the past four years,” said Troy Just, President of HTI Plastics. “I am confident John will excel in his new role and will ensure our sales and marketing efforts are aligned to continue to serve our customers and meet our goals.”